Robert F. Abbott's Articles in Writing

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  • Power Writing Skills: What's Your Readability Score?
    We’re all familiar with the maxim that says, “That which gets measured, gets done” In the same vein, I’d like to offer another important maxim; this one falls under the heading of power writing skills
  • Persuasive Writing Techniques: Pull-Quotes
    Have you noticed, when reading magazines or newsletters, that excerpts from the article have been copied from the main body and put into a special box

    That's called a pull-quote, and it's a useful persuasive writing technique for anyone who writes -- and not just for magazine editors
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