understand ebay tactics before shopping online

While tactics are many but if you are asked to find distinction between two people selling the same product then you will point out pricing strategy to be the only familiar difference between the two.

The 'Few Dollars More' Strategy
It's not that you ought to reduce the cost to attract buyer but playing with the psychology of people can work magic. Despite setting the auction’s initial offer, if you offer the same product with some cents added to its proposed auction bid & with a message reading 'Buy it now' then some percentage of population, who had been looking for the product would consider it to be an opportunity to avail the product undoubtedly without taking chance in bidding & losing. They actually don't mind paying additional to get what they wanted.

The 'One Dollar Less' Strategy
This is simple, but requires an eagle eye on your competitor. The moment they start a 'Buy it Now' auction for the item you have, start your auction for the same item with price tag 1 dollar less than theirs. Any search for the product would bring both the results together & you'll stand higher chances for your '1 dollar less' price tag.

The 'Free Shipping' Strategy
Consumers really don’t like paying for shipping. You can easily incorporate the 'free shipping' tag after adding the shipping cost into the main price. You would be amazed to know how consumers prefer to pay the final price (including shipping) for the 'free-shipping' tag, instead of having shipping cost additional. Again the psychological factor, they pay the same final cost at the end, but feel good that they did not pay an unnecessary additional cost for Internet shopping as shipping fees.

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